Project Scope: Print Publication Direct Mail Advertising Point of Sale Packaging
Alterna is a trailblazer in the world of luxury haircare with purity and innovation inspired by skincare science. Caviar is at the heart of their formulas as one of nature’s richest sources of Omega-3 Fatty Acids, Caviar Extract restores moisture, elasticity, and shine to hair. The brand and their products are all about pure indulgence.
We've had the pleasure working with Alterna over the past 4 years helping bring this US brand to the Australian and New Zealand market, launching into Sephora and direct to salons. Projects ranging from point of sale, advertising, packaging, direct mail, digital design, and exhibition design.